Last year Simplicity teamed up with EDP Business to find out what local businesses think about online marketing – how techno-savvy are they, do they already use the potential of the Internet, and if not, why not? One of the most astonishing findings was that many businesses either had no database at all, or one that was hopelessly fragmented, incomplete and out of date.

But database management doesn’t have to be a chore. With the launch of the new Simplicity Online Data Manager, you can keep your database clean, up to date and above all, useful and productive, all with the minimum of effort. Some of the features include:

• Simple import of all data from existing databases or spreadsheets
• Automatic inclusion of data from any website enquiry or e-transaction
• Multi-user access online and NO additional licensing fees
• Incredible ease of use and maintenance, with no technical knowledge needed

A key advantage of an online database is the foundation it provides for ongoing marketing opportunities. Data can be easily segmented for targeted email marketing or direct mail-shots, and a powerful mail merge feature keeps contacts up to date without duplication.

Several clients have already discovered the benefits of a Simplicity Online Data Manager. No more missed marketing opportunities, no more wasted website enquiries, and a database that actually earns its keep rather than draining valuable resources – all for a very modest investment, and without licensing fees. Find out more today by calling Steve Perry on 01603 861638, or email to arrange a completely free consultation.